Legal Webinars
UPCOMING

The Campaign Launches Monday: How In-House Teams Are Closing Marketing's Legal Blind Spots

Resources Calendar Icon
28 Apr, 2026 | 
2:00 PM EDT
Resources Clock Icon
60 mins

Marketing is moving faster than legal can review it. AI-generated creative, influencer campaigns, auto-renewing offers, and multi-state launches have made everyday marketing work more complex than it was even 18 months ago. In-house legal teams are being asked to review more campaigns, with more variables, on shorter timelines.

At the same time, enforcement is picking up. The FTC’s AI compliance push active and expanding. New York’s synthetic performer disclosure law is live. Three new state privacy regimes went into effect January 1st. What used to be a routine approval now requires judgement across AI, privacy, and jurisdiction-specific risk.

Most in-house legal teams understand the challenge. The harder question is operational: can your team review modern campaigns consistently and quickly enough to support the business without increasing avoidable risk?

Join legal leaders from Uber and Axiom for a discussion on how the best legal teams are updating review workflows, spotting campaign risk earlier, and building playbooks that match marketing’s pace.

Register Now

Looking for top legal talent?

Explore Axiom’s trusted network of lawyers and legal professionals available on demand to support your team.

Start Browsing

Agenda

Regulatory Landscape

  • Highest enforcement risk areas: auto-renewal rules, AI disclosure, state privacy regimes
  • Where consumer companies are most likely to get caught flat-footed in the next 12 months

Review Processes

  • Tiered review models: full review versus pre-approved templates versus lighter touch
  • Building checkpoints into production chains involving agencies, vendors, and AI platforms
  • Legal intake briefs at creative kickoff — before production starts

The Internal Relationship

  • What goes wrong when legal gets looped in too late: pulled campaigns, wasted spend, fire drills
  • Positioning legal as a planning partner, not an end-of-process gate

AI in Legal Workflows

  • Where GenAI saves real time: first-pass claim review, disclosure drafting, comparing copy against approved language
  • Where it falls short: jurisdictional analysis, judgment calls, contextual risk

Resourcing for Volume

  • Managing surges around launches, campaigns, and partnerships
  • When to build internally versus bring in flexible legal talent

Looking Ahead

  • What best-in-class in-house marketing legal looks like in five years
REGISTER NOW