Axiom for Trademarks
Axiom matches world-class talent with legal teams to help manage the complexities of trademark management.
With over 49 million registered trademarks globally and over 11 million new trademark applications each year, the management of trademarks is becoming increasingly complex.
From the initial clearance process through prosecution and management of the portfolio, having the right talent in place will help you defend your brand reputation against external threats.Get support
Trademark assets are very delicate. It is not enough to simply register a trademark – a company must actively police and enforce its rights against third parties or be at risk of losing those assets. Because of this high risk, I vigorously protect, police, and enforce my clients’ trademark assets every day.
Challenges are increasing due to:
Trademarks are some of a company’s most valuable assets, but constrained budgets make it difficult to justify the spend to protect them
LACK OF SPECIALIZATION
Most legal teams lack the expertise to manage trademarks, which can result in the loss of rights or additional spend if mishandled
A global approach is required to ensure trademark protection, and prevent time consuming and expensive infringement litigation
Our trademark support can be structured to meet your needs, with a single secondee or a team solution for ongoing support in these areas:
Selection or adoption of a mark
Trademark clearance and risk assessment, counseling on risk and strategy for proceeding
Apply to register the trademark if you are not planning on using it on an unregistered basis, prosecute application
Review of uses, licensing, co-existence situations, agreements
Policies, enforcements, and conflicts
Review watch notices for potential third-party conflicts; investigating potential infringement; initiate formal actions with trademark trial and appeal board, federal court, or arbitration panel; defend company against trademark actions of all types
Maintenance of portfolio
Audits, maintaining and renewing registrations, counseling
Average years of experience
Of clients say they would recommend Axiom
Why work with Axiom?
Why work with Axiom?
Access world-class trademark support
- 60+ Trademark lawyers
- Our lawyers have an average of 15+ years of experience
- Axiom clients rate our lawyers in the top 25% they have ever worked with
Build a dynamic trademark team
- Flexibly scale your team to align with new trademark requests and existing trademark maintenance
- Harness a global network of legal talent
- Take advantage of variable cost models that correspond to engagement length and lawyer experience
Work with a partner who understands your business
- Axiom’s clients include over 50% of the Fortune 100
- 99% of our clients say they would recommend Axiom
- Structured onboarding and feedback process to minimize time to productivity
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With nearly 20 years of experience in Trademarks and IP, Elayna works to protect trademarks, copyrights, and trade secrets for major brands and Fortune 50 companies.Read More